Yesterday I mentioned list building and list management as important parts of an online business. I promised to talk more about the subject today, but -- as luck would have it -- I can let a true expert do it instead.
One of the marketing mailing lists that I'm on alerted me to a webcast that's online later today. Subject: List building. It's taught by someone who has impeccable real-world experience in the subject. It's also offered free of charge as a way to stress-test their software and format before an upcoming fee-based seminar starts.
It happens at 1:00 p.m. EST (10 a.m. PST). So, if you're interested in hearing all aboout building a useable list and knowing what to do with one once you've got it, tune in later today...